TY  - BOOK
AU  - Pride, William M.
AU  - Ferrell, O. C.
TI  - Marketing / 
SN  - 9780357984260
U1  - 658.8/PRI 
PY  - 2025///
CY  - Australia
PB  - Cengage
KW  - Marketing
N1  - Includes bibliographical references and indexes
ER  -