Philip Kotler & Gary Armstrong - <br/><br/>
Principles Of Marketing 

 - 9th ed 
 -   Prentice-Hall International, Inc.  ©2001 
<br/><br/><label>ISBN: </label>9730130293688  69.95 
<br/><br/><label>Dewey Class. No.: </label>658.8/KOT