Philip R. Cateora, Mary C. Gilly & John L. Graham - <br/><br/>
International Marketing 

 - 14th ed 
 -   The Mcgraw-Hill Companies, Inc.  ©2009 
<br/><br/><label>ISBN: </label>9780071288385  75 
<br/><br/><label>Dewey Class. No.: </label>658.848/CAT